Tony Liberati

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A NASCAR crew chief may not be the first person you would think of when looking for a company spokesperson or motivational speaker. However, you would be surprised at the skills of Tony Liberati. Tony doesn't just know cars, he has also spent his career refining his skills in the public speaking arena.

A former military man, Liberati learned his motivational and teamwork skills early on as a member of the United States Marine Corps. His human relations skills were tested under the heavy hand and discipline of the Marines. "In the Marines, you say what you need to say and don't take a long time to say it. There you have to be able to make decisions quickly and communicate them to your platoon members."

In 2000, Liberati began his corporate speaking career making his first appearance at General Electric (GE) Gas Turbines. In front of 3,000 of GE's emmployees, Liberati stressed the principles of safety in the workplace. He drew analogies from his own racing experiences, specifically outlining the safety precautions needed to perform a pit stop. The program was a success and General Electric asked Liberati to return in 2001 to once again drive home the message of safety in the workplace. The "Safety Pit Crew Challenge" demonstration will return to General Electric in 2002 with Tony Liberati emceeing the event.

OK, so he can give direction and he has experience, but is he polished? Yes. Liberati spent his nights in a 12-week Dale Carnegie course perfecting his public speaking skills. The course concentrated on communicating clearly, reducing the fear of speaking in front of a crowd, knowing your audience and emphasizing your message. Liberati adopted the principles of the Dale Carnegie course and applied his new learning to several recent public speaking engagements.

Bristol-Myers Squibb, the parent company of Excedrin and primary sponsor of the No. 92 NASCAR Busch Series team, recognized the crew chief's charisma and appeal early on and invited Liberati to speak in front of their sales staff and in a number of their company training programs. Traveling to Florida, Illinois and New Jersey, Liberati presented "The Seven Lessons of Motorsports". At each venue he explained each of the seven lessons, how they applied to racing and how they could apply to the business world. The clever format and Liberati's speaking abilities kept the audience interested and involved.

Additionally, Liberati hones his public speaking skills each weekend during the NASCAR Busch Series live television broadcasts aired on NBC, FX, FOX or TNT. Radio is another mode of media in which Tony Liberati is familiar. He is often asked to give updates on the team's performance during live radio broadcasts by the Motor Racing Network (MRN) and the Performance Racing Network (PRN). Liberati is a commentator favorite for his candid responses and his willingness to speak with the media.

Tony Liberati would be an asset to any company looking for an energetic, smart and appealing spokesperson. His career experiences, presence in NASCAR racing and public speaking abilities make him unique and an audience favorite.

If you are interested in Tony Liberati's motivational speaking for your company, please send an email to publicspeaking@tonyliberati.com.


TESTIMONIALS

"Tony has presented The Seven Lessons of Motorsports to each of our sales regions. His no nonsense message was well received and our sales managers quote him frequently, especially about timely decision making and focusing on the win."

George Illingworth
Bristol-Myers Squibb

"The GE Gas Turbines facility in Greenville, S.C. promoted a NASCAR 'Race to Safety' program in 2000 and 2001. Our focus was to help eliminate injuries in the workplace by looking at the similarities in the safety requirements of a race team and the work we do in manufacturing. The Herzog Motorsports team led by Tony Liberati visited our site on two occasions and was a tremendous success. Our employees are still talking about the Herzog team led by Tony Liberati and how they would love to have them back. Crew Chief, Tony Liberati had the employees cheering as he led 3,000 employees and was masterful in his ability to excite and motivate! The employees were involved in the 'Pit Crew Challenge' and Tony was right in the thick of it all which added to the excitement of the event. His candor and spontaneity got the employees involved and added to the success in all the events. GE's motto is 'GE brings good things to life' and Tony Liberati and his Herzog team brought the employees to life during his visits."

Larry Teachey
GE Gas Turbines

 

 

© Tony Liberati